The Knowledge is Power Music Manager’s Conference was founded in 2007 by Taylord Entertainment to educate upcoming managers and music moguls about the music business. There is never a shortage of wannabe managers in this business, but there is a shortage of knowledgeable managers. The key is to combine effort with knowledge. This conference hopes to marry the two and close the education gap between labels and unsigned artists and managers. Even in this day and age, artists and their managers are manipulated and financially ransacked by labels due to lack of information. The conference is a one day series of panels formatted similarly to a college symposium composed of four panels that educate managers and about varying aspects of the music business. The day begins with a publishing panel that educates managers on maintaining the main source of income for artists, publishing rights. Then the day moves to an A&R panel where managers learn what the major labels are looking for in up and coming artists. The next panel is the manager’s panel where the attendees learn good management skills and proper managing techniques.

The final panel is the artist panel where attendees learn what characteristics artists are looking for in a good manager. At the conclusion of the conference we hope that the attendees are fully equipped with the knowledge it requires to help their artists succeed in this very competitive business. Overall, the Knowledge is Power Conference is a forum for manager hopefuls to network with one another and gain invaluable knowledge regarding the business of music.